For DreamWorks Animation’s Shrek fans enjoying the Easter Holidays in London, the city of Duloc will be arriving in the heart of Soho, with a fairground inspired experience to celebrate the launch of the upcoming Lush x Shrek collaboration.
Open for six weeks (until 3rd May) from 11am – 6pm Monday to Saturday, this pop-up is designed to make visitors feel as though they have stepped right into a fairground far, far away.
The pop-up is open for customers to get hands on with interactive games perfect for children and adults alike, with all fans of Shrek and Lush able to win Lush x Shrekproduct prizes. Shrek fairground inspired games will include ‘Hook a Donkey,’ arts & crafts stations, HoopLa games with prizes to win and plenty of photo opportunities including fairground peep boards.
During their visit, attendees can also shop limited edition products from the Lush x Shrek collection.
About the Lush x Shrek collection:
Just like onions, this collection has layers. Inspired by Shrek‘s journey from a self-loathing to a self-accepting ogre, the range aims to bring joy and Shrek‘s irreverent humour to the worlds of beauty and wellbeing – showing that there is no one way to be beautiful and feel good – wellness can be a swampy ogre bath too!
The new, limited-edition collection features Get Out Of My Swamp shower slime, Shrek Swamp bath bomb and Fiona shower gel, complete with new and exclusive fragrances, as well as returning favourite scents for Gingy and Donkey bubble bars.
The Fiona shower gel has a light, fresh and fruity scent of lime and green grass, featuring lime, pine and buchu oils and mango leaf absolute, while Shrek Swamp is scented with rich, deep chocolate mixed with a refreshing, minty and spicy top note thanks to peppermint, pink pepper and vanilla.
Lush’s best selling Mask of Magnaminty face and body mask, fondly referred to as ‘Shrek Pack’ by customers in South Korea for its ogre-like green hue, will also be donning a special Shrek label to celebrate the collaboration. With over 1,000 five-star reviews on the Lush website, the mask is a customer favourite worldwide for those with oily, acne prone skin.
Get Out Of My Swamp Shower Slime
£9.00 / £18.00 from Lush
Make like Shrek and harness the power of the swamp for a slimy body wash that will leave users feeling soft and silky.
Wheatgrass, an antioxidant packed with Vitamins A, E and C, will leave skin bright and soothed, while cornstarch not only helps to create the texture of this sublime slime, but is also fantastically softening on the skin.
Shrek Swamp Bath Bomb
£8.00 from Lush
Don’t be a Farquad! Users can unleash their very own swamp at bath time with this cheeky bath bomb.
It might be swampy, but this blend of rhassoul mud, oakmoss and seaweed, hand harvested from the Japanese coastline, will leave skin feeling softened and cared for.
Fiona Shower Gel
£10.00 / £20.00 / £34.00 from Lush
Be ogre-joyed with this fairytale blend of fresh, fruity fragrance transformed into a beautifully cleansing shower gel.
Packed with Vitamin C, Fresh Cucumber Juice cools and soothes the skin while giving it the healthy, radiant glow of an ogre in love. Sourced from South Africa, Buchu oil adds a fresh berry note to this fruity fragrance.
This fruity shower gel is housed in recycled plastic harvested from the coastlines of Bali, Indonesia. Due to local infrastructures overwhelmed by tourism, the scale of waste management isn’t equipped to process the growing amount of plastic waste, posing a significant risk to wildlife, so instead this plastic is collected and recycled for reuse.
By Night One Way, By Day Another Body Spray
£35.00 from Lush
A fairytale blend of lime and mango leaf with notes of fresh juicy melon and crisp green apple, spritz directly onto skin to release a freshly scented fantasy.
Distilled into an absolute, mango leaves give a tropical green note that transports users to holidays far, far away. Fruity? Floral? Fresh? The real joy of this complex fragrance is that it changes on the skin throughout the wear.
Gingy Bubble Bar
£7.50 from Lush
Do you know the muffin man? Well, get acquainted with the scent of freshly baked goods in the form of everyone’s favourite gingerbread man! Crumble under running water to release sweetly scented bubbles and swish around for even more suds!
Donkey Bath Bomb
£6.00 from Lush
Where would a brave knight be without his noble steed? Have Donkey join the party with this sweet ballistic, scented with waffle-y notes of cosy spiced caramel.
Drop Donkey into a nice hot bath to release swirls of colour and waffle-sweet fragrance.
The Lush x Shrek collection launches exclusively on the Lush website and via the Lush app at 9am on Friday 22nd March 2024.
For those unable to make it to Soho, there are plenty of other exciting opportunities to embrace the swamp aesthetic. Shrek fans will be able to bathe like their hero in Lush’s new ‘Book a Swamp’ spa experience, exclusively in the Edinburgh Lush Spa.
From Monday 25th March, spa goers will be able to wallow in this immersive private bathroom themed around the movie’s iconic opening sequence, when Shrekshowers in mud, brushes his teeth with goo and blows bubbles in his pond.
