ENSO expands London-wide for taxi drivers


  • ENSO expands EV tyre services across London, with new partners, offering a festive 50% discount
  • London’s electric taxi drivers can now get a set of four double-A rated EV tyres for £240
  • ENSO is a finalist in Prince William’s The Earthshot Prize, highlighting its commitment to reducing the impact of tyre pollution

ENSO, the leader in sustainable tyres developed specifically for the needs for electric vehicles, has expanded its service network through strategic collaborations with two new fitting partners: IN’n’OUT Autocentres and M4 Tyres.

This expansion, following ENSO’s nomination as a finalist in the Clear Our Air Category of Prince William’s The Earthshot Prize, reaffirms ENSO’s commitment to setting new standards for London’s electric taxi industry, by providing convenient access to its double-A rated specialist EV tyres across the entire city.

In addition to the existing tyre store at the EV Service Hub in Tottenham, ENSOs new partnerships at IN’n’OUT Autocentres – with locations in Erith and Basildon – and M4 Tyres at Heston Services in Hounslow, ensures comprehensive coverage across North, South, East, and West London, making it more convenient for London’s electric taxi drivers to access and benefit from the company’s cutting-edge EV tyre technology.

To celebrate the expansion, ENSO is offering a special promotion to make its segment-leading double-A rated specialist EV tyres more accessible to London’s electric taxi driver community. In the height of the busy festive season, taxi drivers can enjoy a 50% discount, reducing the cost of a set of four ENSO EV tyres, including fitting and VAT, to only £240.

Gunnlaugur Erlendsson, CEO of ENSO, said: “ENSO is proud to extend its reach with fitting partners across all four corners of London. Our collaboration with EV Service Hub, IN’n’OUT Autocentres and M4 Tyres is a significant step towards making our premium EV tyres available to a wider audience. The 50% festive discount is a token of our appreciation for the support we’ve received and a way to celebrate the spirit of the season.”

In contrast to conventional tyres, ENSO’s tyres are precisely calibrated to enhance durability and reduce particulate pollution by up to 35%. While most tyres are inefficient, which can limit the range of electric vehicles, ENSO’s tyres are specifically designed to increase range by up to 10%.

ENSO’s tyres set new benchmarks in efficiency and safety. ENSO achieved the highest ratings for Wet Grip and Rolling Resistance from the European Tyre Safety Labelling Standards, with a double-A rating for LEVC electric taxi tyres. ENSO’s tyres are specially engineered to deliver low-emission, high durability, and maximum safety performance, reflecting ENSO’s commitment to combating the issue of tyre pollution whilst making sustainable and high-performance EV tyres accessible to a broader audience, contributing to cleaner air and safer tyres for taxi drivers.

The festive promotion is available for a limited duration, and electric taxi drivers can conveniently book fitting slots directly through ENSO’s website, www.enso.london.

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