Winner winner ‘chicken’ dinner!

Vivera launches juicy plant-based chicken pieces 

Vivera, the plant-based pros strike again, with protein rich and full of flavour ‘chicken’ pieces added to the tasty line-up for quick and tasty recipes to kick start the new term with ease this September 2024.

Ideal for mid-week dinner favourites such as stir fries, pasta dishes and rice bowls, these plant-based chicken pieces will be a saviour for busy workers, families, and people looking to reduce their meat intake. And for the leftovers? These flavoursome chunks of ‘chicken’ are the ideal filling for wraps, sandwiches, and salads to level up lunches or post workout fuel when starvation hits!

Vivera recognises chicken is extremely versatile when it comes to meal planning, often the main ingredient in recipes, so why should vegans, vegetarians, pescatarians and flexitarians miss out?  Vivera chicken pieces have been created with the ultimate convenience in mind, packs serve two people (RRP £3.65), just pop pieces in the air fryer or oven for three minutes or pan fry for four minutes. 

For people with busy and active lifestyles, looking to stay fuller for longer, Vivera chicken pieces are here to save the day!  Launching into Asda supermarkets nationwide, simply head to the chilled section, and once opened keep refrigerated and use within 2 days. Products are suitable for home freezing, once frozen use within 1 month.

Vivera chicken pieces will show people you can get great taste and texture plus enough protein, from plant-based eating. The succulent new bites are rich in protein, a fantastic source of fibre, with added iron and vitamin B12 and low in saturated fat and calories (just 165kcal per 100ml serving). Reducing everyday meat intake can help to lower cholesterol, known to reduce the risk of cardiovascular disease. It is no wonder that more and more doctors and health authorities are encouraging plant-based diets. 

Vivera promotes eating ‘openminded’, whether health, the environment, sustainability, animal welfare (or a combination of all these!) are the driving force behind devouring more plants. Vivera is proof that high quality, great tasting ‘meat free’ options do exist!

For chicken without the fowl play, eat the Vivera way! 

For more information and recipe inspiration, check out the website and Instagram pages.

Join the conversation @vivera_uk #eatopenminded 

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