Close Menu
The London News
    Facebook X (Twitter) Instagram
    Facebook X (Twitter) Instagram Vimeo
    The London News
    Subscribe Login
    • Tech
    • Fitness & Health
    • Business
    • Finance
    • Food & Drink
    • Lifestyle
    The London News
    • Terms & Conditions
    • Privacy Policy
    • Advertise With Us
    Home»Food & Drink»Popcorn Kitchen Grasping The Gifting Nettle
    Food & Drink

    Popcorn Kitchen Grasping The Gifting Nettle

    EditorBy Editor27 November 2023No Comments3 Mins Read
    Facebook Twitter Pinterest LinkedIn Tumblr WhatsApp VKontakte Email
    Share
    Facebook Twitter LinkedIn Pinterest Email

    Popcorn Kitchen has enjoyed significant growth over the last 3 years, the fruits of a root & branch review of its brand 18 months earlier, which sought not simply to underpin the brand’s distinct DNA but to explore additional gifting pathways that played into brand’s snowballing popcorn prowess.

    Step back even a few years and it seemed that popcorn’s best days were long gone, having been peddled in every imaginable way, from light low-calorie nibble to indulgent, side-of-sofa treats.  Everywhere you looked supermarkets had stacked shelves with big family packs of trusted, ‘old school’ flavours which helped fuel the feeling that popcorn for all its nostalgic appeal and permissive indulgence had become snacking wallpaper.

    With its distinct home counties food festivals heritage, it was clear that Popcorn Kitchen was always going to take a stand, not only for best-in-class ingredients and quintessentially English flavour marriages (Lemon Drizzle, Cherry Bakewell, Mint Chocolate….), but for an eclectic array of discerning, independent ‘foodie theatres,’ such as: garden centres, farm shops, delis, hamper baskets, food halls, coffee shops and curated online marketplaces like Not On The High Street and Amazon, who all too often felt like 2nd class citizens within food & drink retail.

    According to Popcorn Kitchen owner, Louise Webb ‘As a business already well known for its gigantic popcorn bottles, we knew there was a place for a small batch popcorn provider that was prepared to champion fine snacking theatre.’

    3 EXAMPLES OF THINKING OUTSIDE THE PACK

    Home Poppin Kits: Imagine a format that enabled parents and children to make fresh home movie popcorn together.   Each full-to-brimming bottle came rammed full with quality mushroom popcorn kernels (the perfect podgy bite), Belgian Milk Chocolate chips and all-important nostalgic topping, chocolate eggs, chocolate sprouts, marshmallows, white chocolate Jazzies….

    Popcorn Kitchen seized the opportunity to own a simple home cooking ritual which neatly culminated in a great night in family get-together (movie, games night…).

    Chocolate Confectionery: Popcorn and confectionery are kindred spirits but historically this perfect union has been thwarted by producers settling for sub-standard chocolate or tasteless cotton wool popcorn.  Popcorn Kitchen broke the mould insisting on Belgian chocolate and enticing flavour unions White Chocolate & Raspberry, Chocolate Orange and a headspinning Salted Caramel.

    12 Days of Christmas Gift House: Another old school tradition that Popcorn Kitchen wanted to upgrade was the timeless advent calendar.  Why settle for 24 teeny weeny treats when you can have 12 bulging bags of popcorn joy.

    Popcorn Kitchen always wanted to be more than a stack-it-high popcorn pusher, which is why the independent food sector is the perfect partner for a popcorn champion with a theatrical edge. Popcorn Kitchen is a Growing Business finalist 29.11.23

    • Editor
      Editor
    Share. Facebook Twitter Pinterest LinkedIn Tumblr WhatsApp Email
    Previous ArticleLondon’s perfect Christmas dinner revealed
    Next Article One in six Brits will use AI for their Christmas Day itinerary
    Editor
    • Website

    Related Posts

    Oyster Hour at The Lighterman: A Summer Treat in King’s Cross

    1 September 2025

    London’s Biggest Bowie Lookalike Competition Announced by ZIGGYFEST

    29 August 2025

    Della Vite hosts ultimate ‘Champagne Cheat Days’ in celebration of National Prosecco Day

    15 August 2025

    Caffeine mistakes costing Londoners personal bests, finds survey – here’s the science

    13 August 2025
    Our Picks

    StayCotswold Map Reveals the Best Dog Walks in the Cotswolds

    11 September 2025

    Dorset Cottage Holidays Teams Up with Brakeburn and Isle of Purbeck Golf Club to Launch the Ultimate Autumn Dorset Getaway

    11 September 2025

    Etpl appoints Oakvale Capital as exclusive investment banker to lead capital raise and growth strategy

    11 September 2025

    Discover Wellness-Essary: The Female-Founded App Transforming Wellbeing

    10 September 2025
    • Facebook
    • Twitter
    • Pinterest
    • Instagram
    About Us
    About Us

    We're accepting new partnerships right now.

    Email Us: [email protected]

    Our Picks

    Beat the classroom bugs

    2 September 2025

    London’s Biggest Bowie Lookalike Competition Announced by ZIGGYFEST

    29 August 2025

    Miracle Man Ismail Crosses the Finish Line in Walk2Help challenge for Forget Me Not Hospice

    27 August 2025
    Subscribe to Updates

    Subscribe to Updates

    Get the latest creative news from The London News

    Facebook X (Twitter) Instagram Pinterest
    • Terms & Conditions
    • Privacy Policy
    • Advertise With Us
    © 2025 by The London News.

    Type above and press Enter to search. Press Esc to cancel.

    Sign In or Register

    Welcome Back!

    Login below or Register Now.

    Lost password?

    Register Now!

    Already registered? Login.

    A password will be e-mailed to you.