Owner of Beloved Boutique Set to Make February Half-term Unforgettable for Prom Families at Notting Hill Pop-Up Shop
Michelle Levy, 53, Founder of Silhouette London, a beloved boutique specialising in prom dresses and partywear, will be hosting an exclusive prom pop-up shop in Notting Hill this February half-term – from 17th to 24th February, 2025, families and prom teens are invited to discover a stunning collection of dresses and accessories in the heart of one of London’s most iconic neighborhoods.
Michelle, a mum of three and prom dress expert, has spent over a decade helping thousands of teenagers find their perfect prom dress at her boutique in Harrow and this February, she’s bringing her carefully curated Silhouette London collection to Notting Hill, providing a one-stop destination for all prom needs, from gowns to accessories.
“The most popular time for teens to search for their prom dress is February,” says Michelle Levy, Founder of Silhouette London. “This year, I want to make February half-term unforgettable for prom families and our Notting Hill Pop-Up Shop is the perfect place to find ‘THE’ dress that will make your teen shine. With a wide variety of dresses and accessories to suit every style and budget, we’re excited to offer a stress-free, fun shopping experience.”
Situated in the vibrant neighbourhood of Notting Hill, near Portobello Market, Michelle encourages families to make a day of it, by exploring the area’s charming streets, boutique shops, and delightful cafes, whilst looking for that perfect prom dress at 19 Kensington Park Road, Notting Hill, London, W11 2EU from  17th to 24th February 2025, open daily from 10:00 AM to 5:30 PM. Appointments are available for a personalised shopping experience, but walk-ins are also warmly welcome. For updates and to sign up for exclusive discounts, please visit the website here.
Michelle continues; “As part of the Pop-Up Shop, Silhouette London will host an Exclusive Special Prom Event on Wednesday, 19th February, from 11:00 AM to 5:00 PM. This unmissable day will feature exclusive deals and discounts available only on the day, mini makeovers to help teens complete their prom look, photo opportunities to capture the magic of the experience and a chance to win a dream prom dress.”
Michelle Levy founded Silhouette London in November 2012, starting from her front room after leaving her career as a solicitor to focus on her family. Frustrated by the lack of stylish, age-appropriate, and affordable party dresses for her daughters, she identified a gap in the market and launched the brand to provide quality prom and partywear for young girls, tweens, and teens.
Over the past 12 years, Silhouette London has grown into a beloved brand, helping thousands of young people find the perfect dress for special occasions with a personalised, supportive shopping experience.