Love Island fans are in for a treat this summer as TV’s most talked about show opens the doors to its first ever Love Island Pop-Up Shop at Bluewater Shopping Centre next Tuesday 25th June and running for an exclusive four-week period.
Love Island continues to capture the hearts of viewers with its eleventh series currently airing on ITV2 and ITVX every Sunday-Friday at 9pm amassing over 46.3 million streams. The launch episode was also watched by 3.3 million viewers.
This exciting Pop-Up shop provides a haven for Love Island fans as they have an opportunity to purchase a variety of synonymous products seen on screen including the iconic water bottles.
Unique personalisation will also be made available in store for legions of loyal fans to leave with their own bespoke Villa essentials. The Love Island Pop-Up Shop will also feature a range of summer-ready products all inspired by the show.
Mike Spencer, Love Island Creative Director says: “We are thrilled to be opening a space in Bluewater for our loyal fans to get their hands on some exclusive Love Island merch and live their best Islander life this summer. From water bottles to collections inspired by the show, we have you covered on what will be must have accessories for summer 2024!”
Jurian van der Meer, EVP of ITV Studios Brand Licensing adds: “We’re excited to bring the Love Island shop to life in a physical space, since we launched in 2017, our online shop has been a huge hit with fans, and now, for the first time, fans will be able to shop in person, and collect personalised merch on the same day. It’s a fantastic opportunity to connect with our audience in a new and exciting way.”
James Waugh, Centre Director at Bluewater, commented: “We are pleased to announce the upcoming launch of the first ever official Love Island pop-up store here at Bluewater this summer.
“With the ever-changing landscape of physical retail, it is important for us as industry leaders to bring brands synonymous with pop culture, such as Love Island, to the centre and ensure that our guest experience is constantly evolving.
“The Love Island shop really is something quite special, with great photo opportunities and exclusive-to-store merchandise lines – we’re in no doubt that the in-store experience will be a massive draw, not just to Love Island fans living locally, but further afield too.”
To celebrate the grand opening, the shop will be officially opened by Amy Hart, star of Love Island Season 5 and current co-host of the Love Island Morning After Podcast. Fans are invited to meet Amy at 5pm on opening day next Tuesday 25th June at Bluewater Shopping Centre.