Last year, Newcastle solicitors Beecham Peacock revealed that Plymouth was the UK’s number one hotspot for people searching Google for divorces – with 27.77 monthly searches for “divorce” per 100,000 people.
Alas, when one door closes, another opens… there are plenty more fish in the sea… the course of true love never did run smooth… what’s for you won’t pass you by and faint heart never won fair maid-
I guess what we’re trying to say is, love is around every corner.
This Valentine’s Day, the same Newcastle family law specialists have decided to uncover the most loved-up UK cities – revealing the places that have been searching most consistently for “wedding venues” in time for a 2025 wedding.
Key findings:
- Bristol is the UK’s #1 hotspot for wedding venue searches.
- Despite being 2024’s divorce hotspot, Plymouth is also the second most loved-up city.
- August, January and July are the most popular months to go wedding venue searching.
- Kingston upon Hull has the highest year-on-year increase for wedding venue searches – 125%.
The wedding capitals:
Using data from Google’s Keyword Planner tool, Beecham Peacock has identified how many people are searching for wedding-related search terms in each city, using this data to find the cities with the leading number of searches every month per 100,000 people.
Here are the top 10:
The findings:
Bristol is the number one city with marriage on the brain! That’s right, with 56.77 searches per 100,000 people, it looks like we can expect Bristol to be especially romantic this Valentine’s Day.
Despite Plymouth being revealed as the UK’s divorce capital in 2024, it seems that, ironically, Plymouth also has the second-most residents interested in getting married in 2025. Have the residents of the heartbreak capital moved on to their true soul mates over the last 12 months? Only time will tell.
Kingston upon Hull is number three on the list and saw the largest increase in searches over the last 12 months when compared to the other cities. This was a total year-on-year increase of 125%, leaving Hull with 41.26 searches per 100,000.
Searches in Belfast also saw a notable 100% increase in searches, despite a low overall monthly ranking of 11.26 searches per 100,000 people. It seems the people of Belfast are opening up their hearts more so than in the past, but there’s still a way to go to catch up to the top three cities – Bristol, Plymouth and Kingston upon Hull.
Which cities are the least likely to see marriages in 2025?
We’re sure there are plenty of love birds in these cities. After all, you don’t need to marry someone to prove that you love them!
Regardless, these cities contain the residents who search marriage-related terms the least online:
Despite having the lowest number of searches for wedding venues, Glasgow has seen a year-on-year increase – rising by 52%! This becomes less surprising when you consider that Glasgow had the lowest number of searches for divorce between 2023–2024, which makes sense, as fewer weddings certainly lead to fewer divorces.
Liverpool is the least wedding-crazy city in England with 11.26 searches per 100,000 people, closely followed by Leeds (13.13) and Birmingham (17.03).
Unlike Glasgow, Leeds is less wedding-agnostic. Leeds narrowly missed the number three spot for the biggest divorce hot spots in 2024 – coming in at 22.06 searches for divorce per 100,000 people – whereas Birkenhead has 22.87.
Perhaps Leeds just isn’t ready to move on in the same way that Plymouth has.
Lauren Laverick, from Beecham Peacock Solicitors, had this to say about the data they have collected:
“Celebrations are in order! Especially for Bristol and Plymouth, who are seeing the highest number of wedding-related searches and have seen the starkest contrast from the previous divorce findings respectively. Divorce is one of the hardest things anyone will ever go through, so to see searches for weddings up year-on-year is fantastic news.
“To everyone who does get married in 2025, I wish you the best of luck. If everything goes as planned, you’ll never need my services!”
Featured Photo by Marcin Nowak on Unsplash.