Award-winning, wellbeing infusions pioneer D’Amazonia is extending its ‘feelgood’ reach in 2024, with a number of highly pertinent, mass-market functional brews; starting with an eagerly anticipated Menopause brew!
13m women in the UK are currently perimenopausal or menopausal which constitutes 1/3rd of the female population. Menopausal women are the fastest growing demographic in the workforce (Faculty of Occupational Medicine), with 8 out of 10 menopausal women actively working.
In the UK the average age is 51, albeit 1 in 100 women will experience the menopause before they hit 40. Typical symptoms include: fatigue, sleep disturbances, night sweats, hot flushes, heart palpitations, anxiety/irritability and muscular aches.
This beguiling blend made with 9 beneficial ingredients includes: hibiscus (supports cardiovascular health) rosehip (proud anti-inflammatory properties), passion flower leaf (calming prowess) and hawthorn (helps lower blood pressure) is the proud creation of renowned scientist Dr Jose Carlos Tavares, who was recently named one of the most influential scientists in the world by Stanford University. For the record, Dr Tavares holds a PhD in Pharmaceuticals & Medicine whilst possessing an unrivalled grasp of the Amazonian biome.
According to D’Amazonia co-founder Marcela Tupinamba, ‘From Day.1 our primary goal was to be a vocal advocate for best-in-class hot beverages that offer a mesmerising mix of lingering flavours, aromas and deep-rooted, healthier living benefits. We started out with a digestive brew, a health & wellness beverage and a superior sleep tea in 2021. Therefore, it made perfect sense that our 4th recipe tackled yet another mass-market ailment.’
Damazonia.co.uk
- Each fully recyclable pouch (£11) contains 20 bio-degradable pyramid tea bags that can be used twice
- A long-standing alliance with One Tree Planted charity means a tree is planted for every order made.