Jewellery expert reveals biggest mistakes we make that could ruin our favourite pieces

    A leading jewellery expert has revealed the common mistakes people make that can leave treasured jewellery looking dull, damaged and worn out years before its time.

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    13 October 2026 · 2 min read

    Jewellery expert reveals biggest mistakes we make that could ruin our favourite pieces

    A leading jewellery expert has revealed the common mistakes people make that can leave treasured jewellery looking dull, damaged and worn out years before its time.

    From spraying perfume directly onto necklaces to keeping rings loose in drawers, many people may be unknowingly shortening the life of their favourite pieces.

    Jewellery experts at Michael Jones Jeweller are encouraging people to adopt a few simple habits that can help keep jewellery sparkling for longer and avoid unnecessary wear and tear.

    Everyday Hazards and the Importance of Regular Inspection

    Among the most common mistakes are exposing jewellery to household cleaning products, sleeping while wearing delicate pieces, storing items together where they can scratch each other, and failing to clean jewellery regularly.

    Jewellery can be particularly vulnerable to everyday chemicals found in perfumes, hairsprays, moisturisers and cleaning products, which can gradually affect the finish of precious metals and gemstones.

    The jeweller is also advising people to make regular inspections part of their routine, as loose stones, worn claws and damaged clasps can often go unnoticed until it is too late.

    While many people wait until visible damage appears before seeking professional help, experts say preventative care can significantly extend the lifespan of treasured items and help maintain both their appearance and sentimental value.

    Essential Tips for Protecting Heirlooms and Sentimental Pieces

    Jewellery expert Stacie Hutchinson, from Michael Jones, said:

    "Many people don't realise that small everyday habits can have a big impact on the lifespan of their jewellery. Something as simple as applying perfume before putting on your jewellery, removing rings before cleaning, or storing pieces separately can make a real difference over time.

    "Jewellery is often connected to some of life's most important moments, whether that's an engagement, a wedding, an anniversary or a family heirloom. Taking a little extra care can help ensure those pieces continue to look their best for many years to come.

    "We also recommend having jewellery professionally checked and cleaned periodically. Catching a loose setting or worn clasp early can prevent much bigger problems later."

    Stacie has shared her top tips for helping jewellery last longer:

    • Remove jewellery before swimming, cleaning or exercising.

    • Apply perfume, hairspray and lotions before putting on jewellery.

    • Store pieces separately to prevent scratching.

    • Clean jewellery regularly using appropriate methods.

    • Remove jewellery before going to bed where possible.

    • Have valuable pieces professionally inspected from time to time.

    The advice comes as more consumers look to protect valuable purchases amid rising precious metal prices and increasing demand for investment and heirloom jewellery.

    Experts say that while jewellery is designed to be worn and enjoyed, proper care can help reduce the impact of everyday wear and keep pieces looking their best for generations.

    For those with inherited jewellery or sentimental pieces, regular maintenance can also help preserve both financial and emotional value, ensuring treasured items can continue to be passed down through families.

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