Expert says consulting must rethink traditional models

    The traditional consulting model faces disruption as firms rethink competition, growth, and value creation heading into 2027, according to CMap CEO Jon Stead.

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    23 October 2026 · 2 min read

    Expert says consulting must rethink traditional models

    From specialist consulting firms taking on established industry players to businesses embracing flatter organisational structures, the consulting landscape is evolving, creating new opportunities for firms willing to challenge conventional approaches.

    'There's a real shift happening in consulting. Firms are questioning some of the long-standing assumptions about what it takes to build a successful business, from how they structure their teams to how they approach growth. We're seeing a greater emphasis on specialisation, agility and building businesses around what they do best.'

    A Changing Consulting Landscape

    One of the most notable developments is the growing influence of boutique and entrepreneur-led consulting firms. By focusing on specialist expertise and clearly defined markets, these firms are finding new ways to compete with larger, more established players.

    Rather than pursuing growth through scale alone, many are concentrating on building distinctive propositions and establishing leadership in their chosen niches.

    At the same time, traditional approaches to running consulting businesses are coming under scrutiny. Flatter organisational structures, evolving delivery models and more flexible approaches to leadership are prompting firms to reconsider how they operate and what they need to succeed.

    'The firms that are thinking differently about their business models are opening up interesting opportunities. It's about understanding where you can make the biggest impact, building the right structure to support that and being clear about what sustainable growth actually looks like.'

    Investment is another increasingly important consideration. As consulting firms explore different routes to growth, understanding what makes a business attractive to private equity is becoming a key part of the conversation.

    A clearly defined market position, strong expertise and a scalable business model are among the areas attracting attention.

    Key themes shaping the industry

    These shifts are prompting wider discussions about the future of the consulting industry, including five key areas:

    • The future of boutique consulting and how forward-thinking firms are differentiating themselves, challenging established players and taking market share.

    • The next generation of consulting firms and how specialist and entrepreneur-led businesses are creating new models for competing and growing.

    • The move towards flatter firms.

    • Scaling in a hyper-focused niche.

    • What private equity investors look for in consulting businesses and how firms can position themselves for investment.

    These topics will be explored at ConCon, CMap's initiative to bring consulting leaders together and create more opportunities for the boutique consulting community to share insights and experiences.

    ConsultingBusiness StrategyPrivate EquityBoutique FirmsCMap
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    Contributor at The London News