Bus connectivity key to unlocking footfall, investment and growth on the UK’s high streets

Almost half of UK public transport users (48%) are being pushed to shop online because poor connectivity makes it too difficult to reach physical shops, putting further pressure on high streets and local businesses, according to new research from leading UK bus franchise operator Metroline.

The findings come as last week the Prime Minister announced a £210 million package to regenerate the UK's high streets, including funds to restore derelict buildings and rescue businesses at risk of closure. Without the transport links to get people there, that investment risks going to waste. Metroline's research points to connectivity as key to turning funding into real footfall, spending and investment in local areas.

Improving bus networks is central to this challenge, as 64% of public transport users agree the bus is a vital route to local high streets and services. However, 45% say limited public transport links to town centres make them less likely to go shopping at all.

Retail, Leisure and Community Isolation

The impact isn't limited to retail. As UK high streets increasingly shift toward hospitality, leisure and experience-led businesses to drive footfall, 46% of public transport users say poor transport links make them less likely to eat out or socialise locally.

This matters because, for many communities, the high street is the social hub where people go to meet others. But four in ten (41%) public transport users say limited public transport links to town centres and high streets make them feel cut off from their community.

Business Investment and Budget Priorities

Businesses also recognise the fundamental role that connectivity plays in securing the future health of the UK high street. A total of 68% of businesses say poor transport and connectivity is compounding the cost of doing business, at a time when businesses are already under pressure from rising costs.

Three quarters of businesses (73%) say transport connectivity is an important factor when deciding where to locate or expand, while 72% agree that good bus links make an area more attractive for investment. With better transport links, 69% of UK businesses say they would have a more confident outlook for the future.

Edward Thomas, CEO of ComfortDelGro Bus & Coach in the UK and Ireland, said: "Buses are the unsung backbone of everyday life for millions of people - getting them to work, to loved ones and to the high street. When connections to the high street are poor, the impact goes far beyond an inconvenient journey. People default to online, businesses lose footfall and investment decisions can be affected.

"Connectivity is a fundamental part of the infrastructure that keeps local economies moving and high streets thriving. Ahead of this month's Budget, plans must be in place to ensure people have the travel connectivity they need to make the Government's high street regeneration package work in practice."