DASH, the disruptor brand known for its deliciously simple, real fruit-infused drinks, has made its national TV debut with a striking new campaign and brand platform that boldly rejects compromise. ‘The Drink That Has It All’ has been developed by independent shop The Or, following their appointment by DASH to bring a new brand platform to life. The hero film is directed by Somesuch’s Freddie Waters. The 30” TV spot follows the gloriously uncompromising life of a woman at the heart of a seven-person polycule. The ad is a vibrant, tongue-in-cheek celebration of living life without limits, embodying DASH’s playful ethos and the…
Author: Annabel
Purition, the whole food nutrition brand known for its natural, no-nonsense approach to healthy eating, is excited to announce the return of its much-loved Limited Edition Raspberry flavour – available in both Original and Vegan. Launching just in time for summer, Purition Raspberry blends the refreshing tartness of real freeze-dried raspberries with Purition’s signature whole food base – finely chopped nuts and seeds like almonds, flax, and chia – to deliver natural, feel-good nourishment. High in protein, fibre, and essential fats, it boosts energy, supports a healthy gut, and keeps you feeling fuller for longer – perfect for sunny days and light,…
Purition, the whole food nutrition brand known for its natural, no-nonsense approach to healthy eating, has joined forces with award-winning plant-powered soup brand Soul Kitchen in a strategic move to shake up the instant food market. With a shared passion for real food, simple nutrition, and championing UK challenger brands, this collaboration is set to make a major impact in 2025 and beyond. A Powerful Partnership for Growth Commenting on the partnership, Purition Founder, Edward Taylor states, “This is a really exciting time for both Purition and Soul Kitchen. As part of the agreement, I will join Soul Kitchen as…